Speakers, Speakers and Speakers

Audio is arguably the most critical — and most frequently underestimated — element in any exhibit or venue experience. This guide explores speaker selection, placement, and the science of delivering great audio in challenging environments.

The Fundamentals

Speaker selection depends on the application: ceiling speakers for ambient audio, directional speakers for focused zones, subwoofers for immersive bass, and personal audio (via Lory®) for individualized delivery. The wrong speaker in the wrong location can ruin an otherwise excellent exhibit.

Common Mistakes

• Using consumer-grade speakers in professional environments
• Ignoring acoustic treatment — reflective surfaces destroy clarity
• Placing speakers where they compete with adjacent exhibits
• Underestimating the power requirements for the space

The Mad Systems Approach

We use non-proprietary audio equipment matched to each specific environment. Our QuickSilver® platform can deliver synchronized, multi-zone audio with individual volume control per exhibit — creating clean audio zones without physical barriers.